My
MESSAGE
"The details are what makes life beautiful. If you put them in the right order they can create poetry."
Introduction
About me
Hi, My name is Lena, and I am a UGC creator.
As a User Generated Content (UGC) creator with a background in marketing and creative direction, I am deeply committed to crafting content that captivates and resonates. My expertise in strategic planning and marketing enhances my ability to produce content that is not only engaging and informative but also strategically aligned with broader communication goals. I thrive on exploring diverse topics and bringing my unique insights into each project, leveraging my experience to deliver successful UGC productions. My passion lies in creating meaningful content that can make a positive impact, continually refining my skills to excel in the dynamic field of content creation.
93%
Did you know?
of customers believe user generated content is very helpful when making a purchase decision
Why is ugc Important?
Why is ugc Important?
Why is ugc Important?
Clients
?
Why ugc
Brands
of brands believe that authentic UGC in their paid and owned media would improve the performance of their ads and content
of consumers say that ratings and reviews are a key way they learn about products they’ve never purchased before
Social Proof
increased revenue per visitor when featuring UGC
of shoppers say UGC makes them more confident in their purchasing decisions than professional photography
of search results for the world’s biggest brands are links to user-generated content
more Time is spent by Visitors on websites that include UGC
by Lena Grünert
Proof of Work
My photographic style mixes modern vibrancy with nostalgic aesthetics, producing polished, high-quality images that captivate and inspire. I innovate in editing and photography to tailor content that ranges from professional to casual "do it at home" styles, depending on client needs. The following pages feature work for clients and personal projects, showcasing my ability to blend contemporary and classic techniques. Reflecting on the principle, "The details are what makes life beautiful. If you put them in the right order, they can create poetry," each image is crafted to tell a story and deeply engage viewers.
Image Moodboard
photography
photography
photography
Client Work
photography for Clients
by Lena Grünert
Videography for Clients
Videography for Clients
Make Up
Fashion
Cosmetics
Jewelry
Brands I've work with
multiple Products - Maybelline Germany
Summer Collection - Vero Moda
Outfit Showcase - ONYGO
Free cooperation - YSL Beauty
Equipment You get
IPHone
Utilizing the latest iPhone technology, I capture high-resolution images that are vibrant and dynamic, perfect for contemporary visual needs. The iPhone's portability allows me to effortlessly document candid moments and stunning landscapes, ensuring a modern and authentic aesthetic that resonates with today’s audience.
Digital
Camcorder
With a classic vintage camcorder, I create videos that exude nostalgia and a timeless charm. The unique grainy texture and subtle color distortions offer a distinct, retro vibe that adds emotional depth and character to the narrative, ideal for brands looking to evoke a sense of heritage and authenticity.
Digital Cameras
My digital cameras are instrumental in producing crisp, professional-grade photographs. They allow for extensive technical control, enabling me to capture everything from intricate details to expansive scenes with exceptional clarity and color accuracy. This versatility is key for delivering polished and impactful visual content tailored to diverse marketing campaigns.
Depending on what Look you prefer all of these can be used to genereate the aesthetic that works best for your brand
RATE CARD
INCLUDED SERVICE
1 VIDEO
2 VIDEOS
3 VIDEOS
200€
350€
450€
VIDEO CONTENT
CONTENT PRODUCTION
2 MONTHS USAGE RIGHTS
CONCEPT
& SCRIPTING
PHOTO &
VIDEO EDITING
PHOTO CONTENT
3 FOTOS
5 FOTOS
8 FOTOS
100€
180€
230€
FOR
ADD ONS
VOICE OVER
BUY OUTS
1 DAY DELIVERY
RAW FOOTAGE
50€
200€
100€
50% Video Price
For different use cases
SOCIAL POSTS
CREATION & POSTING PERSONAL ACC
REEL
Slide Post (> 3 Slides)
Story Post
300€
250€
50€
Hotel & Airbnb
Marketing
BTS for Productions
Product Showcase
Individual Needs
rate & service
rate & service
rate & service
rate & service
SUBSCRIPTION
CONTENT CREATION
(
(
If you need a custom pricing package or plan that best suits your brand need, contact me for the best offers.
rate & service
rate & service
rate & service
300€/month
Bronze
500€/month
SILVER
700€/month
gold